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Pictet Report – Masuda

Ryuichiro Masuda is the fifth-generation owner and president of Masuda Sake Company, one of Japan’s most storied and revered sake breweries. In this interview, he discusses how he balances tradition with innovation, and how he and his family are leading the rebuilding efforts after a powerful earthquake struck the region in early 2024. He also explains how the business, which was founded way back in 1893, has evolved over the decades and how it will continue to adapt and develop, even whilst being passed on to the next generation.

https://www.pictet.com/ch/en/wealth-management
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