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Turn up the PA: the last in our swing-state series

Our series concludes with an examination of the state with the most electoral-college votes: Pennsylvania. It is practically a must-win (https://www.economist.com/united-states/2024/09/19/pennsylvania-the-crucial-battleground-in-americas-election?utm_campaign=a.io&utm_medium=audio.podcast.np&utm_source=theintelligence&utm_content=discovery.content.anonymous.tr_shownotes_na-na_article&utm_term=sa.listeners) for either candidate—and it is on a knife-edge. As more and more people become influencers, fame is becoming more fickle and the entire economics of influencers is shifting (https://www.economist.com/business/2024/10/29/too-many-people-want-to-be-social-media-influencers?utm_campaign=a.io&utm_medium=audio.podcast.np&utm_source=theintelligence&utm_content=discovery.content.anonymous.tr_shownotes_na-na_article&utm_term=sa.listeners) (10:43). And how Gen Z is resurrecting (https://www.economist.com/culture/2024/10/31/goth-culture-has-returned-from-the-dead?utm_campaign=a.io&utm_medium=audio.podcast.np&utm_source=theintelligence&utm_content=discovery.content.anonymous.tr_shownotes_na-na_article&utm_term=sa.listeners) goth culture (17:25).


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