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Formo founder Raffael Wohlgensinger: ‘I set out to make Gruyère cheese, without the cow’

Swiss entrepreneur Raffael Wohlgensinger wants to shake up the vegan cheese market in Germany. However, the slow EU approval process is making him look to greener pastures such as the US. The son of a Swiss father and a Brazilian mother, Wohlgensinger grew up in a village in the Winterthur area, northeastern Switzerland, and loves cheese. He missed it when he became vegan a decade ago after nudging from his wife. The dairy-free cheese substitutes on the market simply couldn't match the flavour of the original. It was on a hike in Switzerland in 2016 that he decided to produce vegan cheese that tasted as good as traditional Swiss cheese. Swiss entrepreneurs abroad series Our series profiles Swiss men and women founding and building businesses abroad. Through their personal stories, we explore why they choose to pursue their projects beyond Switzerland’s borders, the working conditions they encounter there, and the challenges and opportunities. Through their life stories, this series ... Full story here Are you the author?
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