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Coop overtakes Migros in battle of Swiss food retailers

Swiss retailer Migros is marking its 100th anniversary this year, but there is not much reason to celebrate. According to the SonntagsZeitung, the cooperative giant is continuing to lose market share in its core business, while Coop is growing. + Get the most important news from Switzerland in your inbox In an article published on Sunday, the SonntagsZeitung referred to the Nielsen Retail Monitor. This is an internal comparison between the major Swiss retailers. According to this, Coop has a 43% market share in food and food-related products, while Migros has 37.4%. + Swiss retail chain Migros to shed jobs and sell-off subsidiaries Coop is catching up particularly strongly in the meat and fresh vegetable sector, although Migros is advertising a promise of the lowest price, especially for vegetables. Press officer Prisca Huguenin-dit-Lenoir referred to short-term losses due to price reductions: "Our customers are already saving CHF500 million [$620 million] this year." This will ... Full story here Are you the author?
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