Survey: Swiss want to pay less for digital services

Published on December 15, 2025

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Swiss consumers are increasingly cost-conscious when it comes to digital services, with nearly two-thirds of households seeking to spend as little as possible on communication services, according to a new study. + Get the most important news from Switzerland in your inbox Swiss consumers are extremely sensitive to costs, according to the "Decoding the Digital Home 2025" study, published on Monday. The survey carried out by EY consulting found that 62% of households want to spend as little as possible on communication services, while 43% would be prepared to cut back on services or support in return for cheaper packages. Furthermore, 69% would like providers to offer fixed-price guarantees. For some respondents, geopolitical developments also play a role when choosing an internet provider. In all, 27% of respondents who are very concerned about rising monthly internet connection costs as a result of trade conflicts fear that prices for electronic devices such as smartphones, mobile ... Full story here Are you the author?

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SWI swissinfo.ch – the international service of the Swiss Broadcasting Corporation (SBC). Since 1999, swissinfo.ch has fulfilled the federal government’s mandate to distribute information about Switzerland internationally, supplementing the online offerings of the radio and television stations of the SBC. Today, the international service is directed above all at an international audience interested in Switzerland, as well as at Swiss citizens living abroad.

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