| Shilen Shah, Bond Strategist at Investec Wealth & Investment, discusses his views about sport’s transition from grass roots to commercial behemoth. The article was originally published in Vision 2017, highlighting the thoughts of our Research Team, detailing some of the key investment themes they feel will be prevalent in 2017.
Download the full Vision 2017 eBook for free here: https://marketing.investec.com/vision-2017/ Over the last 100 years, starting perhaps with the establishment of professional footballs clubs in England in the latter half of the 19th Century, sport has moved away from its amateur roots and has transformed itself into a commercial behemoth. More recently the driver of change has been the realisation that sport is a unique platform that can provide vital differentiation in an increasingly cluttered media environment which in turn has led to unprecedented levels of funding. |
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