The dispute between shoe manufacturer On, the Swissness Enforcement Association (SEA) and the Swiss Federal Institute of Intellectual Property (IPI) over the use of the Swiss cross on shoes made abroad is moving up a gear. +Get the most important news from Switzerland in your inbox Following a meeting between the two parties on Wednesday, it is now up to the Federal Court to decide what the Swiss cross can stand for, explains shoe manufacturer On in a statement sent to the AWP agency. This could set a precedent that would allow On to use the cross in Switzerland too, adds the NZZ newspaper. For years, the group has been criticised for its use of this symbol, in particular for manufacturing shoes in Vietnam and Indonesia. The SEA sees this as a violation of Swissness rules. The company itself refers to Swiss engineering and the research and design carried out at the Zurich site, which employs more than 300 people. + Is Swiss shoe brand On too greedy for its own good? Recently, the ...
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