The On company is again the subject of criticism because of the Swiss cross on its shoes. +Get the most important news from Switzerland in your inbox According to the Swiss newspaper Blick, Swissness Enforcement (SE) – an association campaigning for compliance with the legislation protecting the indication of Swiss origin – lodged a complaint with the Chinese authorities, pointing out that On uses the Swiss national symbol on shoes produced in Asia. This would constitute a violation of “Swissness” standards. In a letter sent to SE, of which the Awp agency has become aware, On defends itself: the Swiss cross is only used in conjunction with the words “Swiss Engineering”. This emphasises On’s Zurich location, where more than 300 employees are involved in research, development and shoe design. “The law does not prohibit the use of the Swiss cross in this context, as long as it is clear that it refers to the specific performance and not to the entire product,” the company argues. On ...
Full story here
Are you the author?
Previous post
See more for
Next post
Tags: Featured,newsletter
Home › 3) Swiss Markets and News › 3.) Swissinfo Business and Economy › On faces complaint over use of Swiss cross on shoes made in Asia
Previous post
Next post
On faces complaint over use of Swiss cross on shoes made in Asia
Published on September 3, 2025
Permanent link to this article: https://snbchf.com/2025/09/faces-swiss-cross-shoes-asia/
Receive a Daily Mail from this Blog
Live Currency Cross Rates
On Swiss National Bank
-
SNB Sight Deposits: increased by 1.7 billion francs compared to the previous week
8 days ago -
2025-07-31 – Interim results of the Swiss National Bank as at 30 June 2025
2025-07-31 -
SNB Brings Back Zero Percent Interest Rates
2025-06-26 -
Hold-up sur l’eau potable (2/2) : la supercherie de « l’hydrogène vert ». Par Vincent Held
2025-06-24 -
2025-06-25 – Quarterly Bulletin 2/2025
2025-06-25
Main SNB Background Info
-
SNB Sight Deposits: increased by 1.7 billion francs compared to the previous week
8 days ago -
The Secret History Of The Banking Crisis
2017-08-14 -
SNB Balance Sheet Now Over 100 percent GDP
2016-08-29 -
The relationship between CHF and gold
2016-07-23 -
CHF Price Movements: Correlations between CHF and the German Economy
2016-07-22
Featured and recent
-
Why China wants Taiwan -
Who are the real screen addicts? -
Copper Prices Surge To All Time Highs -
Silber geht durch die Decke – Verfünffachung möglich? -
GOLD AMERICAN BUFFALO: 24K Premier GOLD Bullion COIN of the US Mint -
So viele Stunden arbeite ich (Antwort eines Multimillionärs) -
Peter Hahne: „So schlimm stand unser Land noch nie da“ -
Steuern zurückholen! Der legalste Trick vor dem 31.12. (Muss jeder kennen) -
Gold: A Gift Fit for a King! -
Can you really trust online reviews?
More from this category
Copper Prices Surge To All Time Highs24 Dec 2025
Silver Mania And The Predictable Bust23 Dec 2025
The ECB Changes Tone: Will The Fed Follow?23 Dec 2025
- Home Prices and Sales Fall. Can Sellers Count on Lower Interest Rates?
22 Dec 2025
- The Essence of Financial Bubbles
22 Dec 2025
2026 Market Outlook Based On Valuations22 Dec 2025
The Seen And The Unseen Of QE-RMP22 Dec 2025
Is Switzerland losing its place in the world?22 Dec 2025
Why Palantir is becoming a risky bet for Switzerland22 Dec 2025
- Can I Get Some Coffee?
22 Dec 2025
- The Brutality of the US Empire Is on Display in Venezuela
21 Dec 2025
- Unmasking Academia: The State’s Ministry of Opinion
21 Dec 2025
Die Performance der Kryptowährungen in KW 51: Das hat sich bei Bitcoin, Ether & Co. getan21 Dec 2025
- Bitcoin, Dogecoin, Ethereum & Co. am Samstagnachmittag
20 Dec 2025
Bitcoin-Bullrun 2026: Krypto-Börse prognostiziert Kursziel von 170’000 Dollar20 Dec 2025
- Looking Back and Forth
20 Dec 2025
Fed’s Soft Landing Narrative Meets Economic Data20 Dec 2025
- Inflation and the Intergenerational Housing Rivalry
19 Dec 2025
- Combating Wokeness: An Interview with Paul Gottfried
19 Dec 2025
- The Illusion of Democracy: The “Iron Law of Oligarchy”
19 Dec 2025










