Books

Weblogs & New Media: Marketing in Crisis

“Standard Model” marketing is in crisis, as it is mal-adapted to the global era of extended turmoil we are entering. This is a primer on how to build new, enduring ties to customers and stakeholders in the coming era of crisis by leveraging the largely misunderstood power of weblogs and New Media–“The Power Yet to …

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Verona In Spring

Verona Uyeki is in a romantic pickle she never expected; three men claim to love her, but she only loves one. Two want to marry her, but not the one she is mad for. Beset by family pressures and precarious finances, Verona must respond by Sunday to a suitor’s sudden ultimatum. On the weekend she …

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Kama Sutra Cadillac

After his last one-night stand–a new baby and a crushing mortgage came hand in hand– the last thing Hollywood has-been Hayward West expected was to fall in love. But as 19-year old Valentina, fresh from a border crossing, wolfed down four tamales in a row, he was wildly, uncontrollably, passionately in love. She needed $25,000 …

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The Goldwatcher: Demystifying Gold Investing

Why did the price of gold hit record highs in 2008? Take a look at the headlines – government bailouts of failed banks, mortgage and credit crises, rising inflation, slowing growth and global insecurity. In order to protect themselves from treacherous financial markets and depreciated paper currencies investors worldwide are turning to gold. Gold has …

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Risk Management and Financial Derivatives: A Guide to the Mathematics

Risk Management and Financial Derivatives: A Guide to the Mathematics meets the demand for a simple, nontechnical explanation of the methodology of risk management and financial derivatives. Risk Management and Financial Derivatives provides clear, concise explanations of the mathematics behind today’s complex financial risk management topics. An ideal introduction for those new to the subject, …

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Compensation and Benefits Guidebook, 2008 ed.

Provides an overview of compensation and benefits practices and policies, from both a legal and a practical standpoint. This guidebook assists with implementation and maintenance of compensation and benefits programs, for both domestic and international employees. It covers compensation plans, pensions and other retirement plans, health care benefits, welfare benefits, and executive compensation.

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