Published on May 3, 2013 Global financial bigwigs are no match for China’s “Da Ma”, or housewives, who have swarmed into gold stores across China, buying up 300 tons of gold over the past two weeks. No wonder gold prices have steadied after taking a dive. During the May Day holiday, gold stores were crowded with mostly female customers. Most of them are middle-aged “Chinese housewives”. This group of buyers has risen to fame recently. They are big spenders and are desperate to get their hands on a bargain. |
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