The Swiss group wants to be valued as a global wealth manager rather than a European bank. But it lags far behind its Wall Street rivals. UBS wants to convince investors it is not just a European bank. First, it has to prove it can make more money in America. A national banking licence and a return to client inflows have given the Swiss bank’s US wealth business cause for optimism after a bruising period of adviser departures, weak profitability and an internal overhaul. But UBS remains far from matching Wall Street rivals in the world’s richest wealth market, and proposed Swiss capital rules threaten to make its US operations more expensive just as it tries to close the gap. Investors have long seen the potential prize. When Cevian Capital disclosed a €1.2 billion (CHF1.1 billion) stake in late 2023, the activist investor’s co-founder Lars Förberg argued that the bank was being valued “like an average European bank, not as a leading global wealth manager”. Closing the valuation ...
Full story here
Are you the author?
Previous post
See more for
Next post
Tags: Featured,newsletter
Home › 3) Swiss Markets and News › 3.) Swissinfo Business and Economy › UBS tries to crack the American market at last
Permanent link to this article: https://snbchf.com/2026/07/ubs-tries-crack-american-market/
Receive a Daily Mail from this Blog
Live Currency Cross Rates
On Swiss National Bank
-
SNB Sight Deposits: is stable 0.0 billion francs compared to the previous week
11 days ago -
Household wealth in 2025
2026-04-28 -
Heads up for NZD and CHF traders, RBNZ Gov Breman and SNB Chair Schlegel to speak
2026-04-15 -
Swiss franc appreciation has led to tighter monetary conditions – SNB minutes
2026-04-16 -
SNB’s Chairman Schlegel: A few months of negative inflation wouldn’t be a problem
2026-01-21
Main SNB Background Info
-
SNB Sight Deposits: is stable 0.0 billion francs compared to the previous week
11 days ago -
The Secret History Of The Banking Crisis
2017-08-14 -
SNB Balance Sheet Now Over 100 percent GDP
2016-08-29 -
The relationship between CHF and gold
2016-07-23 -
CHF Price Movements: Correlations between CHF and the German Economy
2016-07-22
Featured and recent
-
What Did You Expect?
-
The Declaration and Dinesh D’Souza’s “Revisionist History”
-
Swiss farmers call for financial support during drought -
Maize import duties relaxed for Swiss farmers during drought -
The Declaration and Dinesh D’Souza’s “Revisionist History”
-
Sound Money: Be Careful What You Wish For -
AMD and SanDisk Set A High Bar For Nvidia -
Cops shoot and paralyze man who told police he feared being “swatted.”
-
European wildfires face ‘major insurance gap’: Swiss Re -
The US Supports the Mass Migration of Moroccans into Spanish Territory
More from this category
- What Did You Expect?
7 Aug 2026
- The Declaration and Dinesh D’Souza’s “Revisionist History”
7 Aug 2026
Swiss farmers call for financial support during drought7 Aug 2026
Maize import duties relaxed for Swiss farmers during drought7 Aug 2026
- The Declaration and Dinesh D’Souza’s “Revisionist History”
7 Aug 2026
Sound Money: Be Careful What You Wish For7 Aug 2026
AMD and SanDisk Set A High Bar For Nvidia7 Aug 2026
- Cops shoot and paralyze man who told police he feared being “swatted.”
7 Aug 2026
European wildfires face ‘major insurance gap’: Swiss Re7 Aug 2026
- The US Supports the Mass Migration of Moroccans into Spanish Territory
6 Aug 2026
- When Death Is Cheaper Than Care: Mutual Aid for the Developing World
6 Aug 2026
Just one-quarter of Swiss believe old-age pension will be secure in 20 years6 Aug 2026
- Why Mises Thought Fractional Reserve Banking Caused the Boom-Bust Cycle
6 Aug 2026
Retailers urge policy relief for bricks-and-mortar shops as online sales boom6 Aug 2026
‘Lex Netflix’ generates millions more in investment for Swiss film production6 Aug 2026
- The Conservative AEI Now Embraces the Left’s “Decolonization” Narrative
6 Aug 2026
- Trump’s Commerce Department as Venture Capitalist: Political Investment at its Worst
6 Aug 2026
- The Burritoflation Debate
6 Aug 2026
- When Death Is Cheaper Than Care: Mutual Aid for the Developing World
6 Aug 2026
Palantir Earnings Provide Hope For The Software Sector6 Aug 2026










